We believe that accessibility is good for business, good for search engine optimization (SEO), good for smart speakers and voice-controlled intelligent personal assistant devices like Amazon Echo, Google Home, and Sonos One. It is also the right thing to do for humanity and civilization. In addition, accessibility is the law. In the United States, that law is the Rehabilitation Act, particularly Section 508. In Europe (the EU), that would be the Web Content Accessibility Guidelines, or WCAG 2. As federal government contractors, every website we design, develop, deploy, or manage for the government must meet federal accessibility standards in accordance with Section 508.