Tag: internet marketing

Using SharePoint for Cloud Collaboration

Using SharePoint for Cloud Collaboration

        Filed under: Marketing

As businesses pursue a more mobile approach to productivity, powerful collaboration tools are increasingly necessary. While cloud collaboration can, and does, cut costs dramatically for many companies, the necessity of collaboration moves beyond simplistic budgetary aspects of running a company and managing collaborative data. For businesses of all sizes, SharePoint is the de facto platform … Continued

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Mapping Your Marketing Message

Mapping Your Marketing Message

        Filed under: SEO, Social Media

First impressions are important in almost any setting – in person, and online. Businesses are well aware that their website’s home page is integral to drawing the interest of potential customers and representing that company to the world of online consumers, but in a relatively young and fast-changing industry, the perceived best approach takes several … Continued

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Cloud Innovations to Look For in 2013

Cloud Innovations to Look For in 2013

        Filed under: Technology

Cloud computing, remote storage, and many other services rendered in the cloud went mainstream in 2012; but this year, as new standards and practices are implemented, there are some things to keep an eye for that will set the stage for some amazing leaps forward in the years to come. 1. Reliability Virtually every year, … Continued

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The Pros & Cons of Social Media Automation

        Filed under: SEO, Social Media

Should you automate your social media posts? If you’ve ever managed a social media account, you are probably familiar with this dilemma. With countless social media management programs available (HootSuite being my favorite) and Facebook releasing scheduled posts for pages, it is easier than ever to schedule your updates. But does that mean you should? … Continued

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Is a Mobile App Right for You?

Is a Mobile App Right for You?

        Filed under: Mobile

Mobile applications have contributed to a hand-held revolution, keeping customers engaged with your brand even when on the move. More and more businesses are finding it beneficial to acquire a mobile app for their smart phone-equipped customers. Businesses realize the importance of having multiple ways to reach customers and potential clients. In the last year, … Continued

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LinkedIn Benefits for Employers

        Filed under: How to

LinkedIn has over 100 million members in over 200 countries as of March 2011 and is the leading professional networking site. It is not only useful for professionals around the world to connect to each other on a central site, but also can be used by employers as a way to benefit their business. Users … Continued

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Using YouTube to Benefit Your Business

Using YouTube to Benefit Your Business

        Filed under: How to, Web Design

YouTube has become all the rage as a central place to post videos for hundreds of millions of people all over the world to view. Videos can be posted on YouTube simply by creating an account, and with the right marketing on your company website and through other social media mediums, you can drive visitors … Continued

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Essentials of Website Navigation

Essentials of Website Navigation

        Filed under: How to, Web Design

Sometimes weaving your way through the World Wide Web can be extremely frustrating. To aid in easing user’s navigation throughout your website, I have included some of the best navigation tools and best practices that will keep users from feeling overwhelmed while visiting your site. Persistent navigation Persistent navigation is the set of navigational components … Continued

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Top 5 Business Benefits of Marketing through Twitter

        Filed under: How to, Social Media

Last time I discussed how to market through Facebook, and this time micro-blogging sensation Twitter is the hot internet marketing topic to be discussed. Twitter is a high speed way to leverage your business to market to a larger audience as Twitter now has over 190 million users. While there are many, many ways you … Continued

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