Social Bookmarketing

Online marketing through social bookmarking

  • Digg
  • del.iciol.us
  • Technorati
  • StumbledUpon

Have you noticed these things throughout the Internet, especially on blogs?  What are they used for?  What do they do?  Why do we have them?  WTF?


Social bookmarking websites accomplish a number of things, namely:

  • They allow you to  bookmark your favorites on a central website that if you frequently or periodically change computers, you always have your growing list of favorite websites.  No more will you lose your bookmarks just because you changed laptops or upgraded your internet browser.
  • They allow people to actually comment on their favorite sites
  • Just like American Idol, they allow people to vote on their favorite sites and help socially promote, through a sort of online viral marketing, worthwhile web sites.
  • They help build in-bound links, which are particularly important for search engine optimization (SEO).

What is Digg and Diggit?

Well, it’s not dumb and dumber.  The Digg man, Digg guy, or Digg icon, is a well-known brand representing www.Digg.com.  You know your pages are popular when a bunch of people Digg your site.  You can even place a Digg badge on the page to show how many times people dug it.

Because Digg is all about sharing and discovery, there’s a conversation that happens around the content. Digg promotes that conversation and provide tools for the community to discuss the topics that they’re passionate about.

Visit inQbation’s Digg profile