You’d think it would be obvious and intuitive how to create a business profile on Facebook, but it’s not. I look around for 15 minutes hoping to find a link. Finally, I found it.
Step 1: Go to Facebook.com/pages/create
Step 2: Add content and be sure to use keywords that help describe your business
Step 3: Promote your site
- Consider Facebook advertising – it’s relatively cheap and you can laser focus your demographics
- Put social media chicklets on your website pointing to your business Facebook page
- Add a Fan box on your website to encourage people to become Fans
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