Website operations and maintenance contractor

  • Website operations
    • Third-party hosting
    • Email management
    • Proactive monitoring and resolution
    • Web traffic analysis
    • Load balancing
  • Website maintenance
    • Content management systems
    • Accessibility
    • Systems integration
  • Website management
    • Content management
    • Policy management
    • User-generated content
  • Website marketing
    • Search engine optimization (SEO)
    • Social media marketing
    • PPC management

Designing, developing, and deploying a website is just the beginning. Just like starting a business, once the business is launched it continues to need continuous care and feeding.  Learn more about our web operations, maintenance, and management services.

inQbation is available to provide on-going, long-term, web operations, maintenance, management, and marketing at the following rates:

  • $175/hour – emergency service, short-notice, off-hours (no long-term contract)
  • $125/hour – routine service, normal business hours (no long-term contract)
  • $85/hour – 24/7 monitoring and response with long term contract

The types of services that we can provide include:

Website operations

    • Third-party hosting
      • Assistance selecting the right hosting company
      • Configuration and set up of server/hosting settings
      • Collaboration with hosting company to resolve issues
      • Optimization of server/hosting settings (RAM, disk space, etc.)

    • Email management
      • Assistance selecting the right email solution
      • Help desk/IT support to configure/integrte desktop email applications
      • Set up new email accounts, manage existing email accounts
      • Email archive, backup
      • Spam management

    • Proactive monitoring and ticket resolution
      • Monitoring, error isolation, escalation, and repair of problems
      • Intrusion detection
      • Disaster planning, prevention, recovery
      • Security patches and upgrades
      • Threat assessment, planning, prevention, response
      • Website status (regular pinning and notification)
      • Operating system upgrades
      • Malicious software detection, removal
      • Broken links detection, diagnostics, resolution
      • Performance management, availability reporting

    • Web traffic analysis
      • Set up web traffic analytics tracking code
      • Monitor web traffic
      • Establish web traffic goals
      • Report web traffic statistics

  • Load balancing
    • Load testing
    • Stress testing
    • Scalability testing
    • Database optimization
    • Code optimization
    • Server optimization

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Website maintenance

    • Content management system
      • CMS upgrade management
      • CMS template management
      • CMS plugin, module, extension management

    • Accessibility
      • Section 508 compliance monitoring and resolution
      • WCAG 2.0 Level A, Level AA, Level AAA compliance monitoring and resolution

  • Systems integration
    • Integration of new systems (CRM, AMS, Social Media, E-commerce, etc.)
    • Third-party system integration upgrade management
    • Social media integration (share, follow, syndication, connect, login)

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Website management

    • Content management
      • Update existing content (contact information, web content, products)
      • Update, upgrade brand, corporate identity, logos, color palette
      • Create, develop, edit, and place new content
      • Adjust and design new content
      • Section 508 compliance (WCAG 2.0 Level AA) new content
      • Archive old, obsolete content
      • Schedule new content
      • Content strategy
      • Copyright infringement monitoring

    • Policy management
      • Terms of use policy
      • Privacy policy
      • Comment policy

  • User-generated content
    • User (account) management
    • Comment monitoring
    • Comment moderation
    • User/IP blocking
    • Respond to inquiries

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Website marketing

    • Search engine optimization (SEO)
      • Target audience assessment
      • Keyword discovery
      • Competitive analysis
      • Keyword injection
      • Link development

    • Social media marketing
      • Social media strategy
      • Social media brand development
      • Social media engagement
      • Media monitoring

  • Pay-per-click (PPC) paid advertising
    • Advertising strategy
    • Ad campaign development/management
    • Ad copy development
    • Landing page development
    • Advertising banner development
    • Affiliate marketing strategy
    • Advertisement budgeting planning
    • Advertising management
    • PPC management
    • Google Adwords management
    • Facebook advertising management

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