Unquestionably, without a doubt, the absolute most important things that you can do to rank on the first page of Google is to apply these 5 rules.
5 Rules to Rank on First Page of Google
- Most important keyword phrase is in page Title
- Most important keyword phrase is in URL (file path)
- Most important keyword phrase is in link text (buttons, navigation)
- Most important keyword phrase is in paragraph headings
- Most important keyword phrase is in anchor text of inbound links
Bonus features include:
- Important keyword phrases in content
- Important keyword phrases in file name
- Important keyword phrases in image alt text
- Important keyword phrases in bullet lists
- Important keyword phrases in bold
Do it … but don’t be overzealous or over-agressive. Subtly is the key. Be cool about it. Don’t try to game Google because they’ll find out and penalize you for it.